Here are some common goals: Increase brand awareness: Get more people to know who you are. Improve public perception: Change how people feel about your brand. Drive website traffic: Get more visitors ...

Public relations professionals reveal what PR crises from 2025 will be talked about for years to come, and which ones are ...

Emily Reynolds is the founder & CEO of the award-winning R Public Relations, providing expert-level PR, publicity & crisis comms services. Transparency, adaptability and consistency are crucial to ...

NPR's Andrew Limbong speaks with public relations manager Molly McPherson about the ongoing publicity fight between actors Justin Baldoni and Blake Lively. Any time there is news, watch out for ...