One of the most important things you can do with your company’s website is make it user-friendly for your customers. Augmented reality (AR) is an innovative way to enhance user experience by creating ...

When the mobile game “Pokémon GO” made a splash in 2016, global audiences got their first taste of just how engaging augmented reality experiences could be — and brands took notice. Augmented reality, ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Not so long ago, the perception of immersive technologies was confined to ...

Next week, the Alamo will be offering visitors a chance to explore the site through a different perspective. On Sept. 6, the monument is launching a program called "Surrounded! The Alamo Augmented ...

Augmented Reality (AR) is no longer a novelty. It’s a strategic force reshaping how consumers discover, evaluate and purchase products. AR bridges digital and physical retail in ways that drive ...

For 2018 midterm election coverage, ABC News designed custom augmented reality. ABC News will be covering the 2018 midterms election using a custom-made 360-degree stage — complete with an ...

Apple’s first augmented reality headset is coming early next year. Called Vision Pro, it’s a wearable computer with a large glass front, two high-quality micro OLED displays, 12 cameras, and five ...

Aurora, Colo.-based UCHealth teamed up with digital marketing agency August Allen to develop augmented reality experiences for patients, staff and visitors. August Allen will lead the creative ...

Patient distraction therapy, long-used by UCHealth with virtual reality and other techniques, and joy are framing the Aurora, Colorado-based health system's first in-app augmented reality experience.

FORT LEAVENWORTH, Kan. — The U.S. Army Combined Arms Center, or CAC, will host an augmented reality demonstration of the Army’s newest operational concept during Association of the United States ...

One of the hottest trends for tech gifts this holiday season is AR or augmented reality — devices like the new Nreal Air. Albert Lawrence, a tech expert and digital influencer, joined Studio 512 ...

Everyone needs an escape from their own reality every now and then. And when hard liquor is not available you can consider the Wynwood Walls. Step into the world of augmented reality through the ...